Design and Validation of an Attention Model of Web Page Users

<table class="table-group" id="tab5"><tr><td><table class="table"><tr><td class="thead-hr" colspan="2"><hr/></td></tr><tr class="thead"><td align="left">Factor</td><td align="center">Correlation coefficient</td></tr><tr><td class="thead-hr" colspan="2"><hr/></td></tr><tr><td align="left">Intensity contrast</td><td align="center">0.09</td></tr><tr><td align="left">Chromatic contrast</td><td align="center">−0.17</td></tr><tr><td align="left">Size </td><td align="center">−0.44</td></tr><tr><td align="left"><i>X</i>-position</td><td align="center">−0.47</td></tr><tr><td align="left"><i>Y</i>-position</td><td align="center">−0.1</td></tr><tr class="table-tr"><td colspan="2"><hr class="tbody-hr"/></td></tr></table></td></tr></table>

The Pearson product moment correlation coefficients for each factor in the visibility measure (<a href="https://static.hindawi.com/articles/ahci/volume-2015/373419/figures/#EEq8">8</a>) and the empirical ranks of the objects.

Advances in Human-Computer Interaction

tab5

Table 5

Table 5: Design and Validation of an Attention Model of Web Page Users 