A Novel Method to Investigate the Effect of Social Network “Hook” Images on Purchasing Prospects in E-Commerce

Figure 5

Collecting an online product. (a) User surfs to the URL of the first product they want to match with their image; (b) user clicks on the “Bundle It” bookmarklet. It shows a side panel to fetch the product information; (c) product information is sent to the user’s online account; and (d) product appears on the user’s account page.

(a)

(b)

(c)

(d)