International Market Orientation and Management Capabilities as Determinants of the New Ventures’ International Behaviour

<table class="table-group" id="tab4"><tr><td><table class="table"><tr><td class="thead-hr" colspan="1"><hr/></td></tr><tr><td align="left">(1) The brand was transferred to another firm that was operating in the new market.</td></tr><tr><td align="left">(2) The marketing of our products was subcontracted to a firm in the new market.</td></tr><tr><td align="left">(3) Distribution franchising agreements were formalized in the new market.</td></tr><tr><td align="left">(4) Our products were exported directly to the new market.</td></tr><tr><td align="left">(5) Joint production agreements were formalized with firms that were operating in the new market.</td></tr><tr><td align="left">(6) A joint venture was created in the new market.</td></tr><tr><td align="left">(7) A share of sufficient capital to control a firm that was operating in the new market was acquired.</td></tr><tr><td align="left">(8) 100% of the capital of an already existing firm in the new market was acquired.</td></tr><tr><td align="left">(9) A new firm or a subsidiary was created with capital exclusively from our firm.</td></tr><tr class="table-tr"><td colspan="1"><hr class="tbody-hr"/></td></tr></table></td></tr></table>

Economics Research International

tab4

Table 4

Table 4: International Market Orientation and Management Capabilities as Determinants of the New Ventures’ International Behaviour 