Recruiting and Engaging Older Men in Evidence-Based Health Promotion Programs: Perspectives on Barriers and Strategies

Table 3

Likelihood of strategies successfully increasing male participation in HARC programs.

Strategy	Likely	Unlikely
Produce advertisements that show men engaging in health promotion programs.	95.7%	4.3%
Have pictures of single older males in program brochures, flyers, and posters (not just couples).	91.3%	8.7%
Get male community leaders to publicly support the program (e.g., church leaders, politicians, and community leaders as advocates).	89.1%	10.9%
Air public service announcements aimed at men.	89.1%	10.9%
Get well known public figures to endorse male participation.	87.0%	13.0%
Encourage women who register for classes to bring men.	82.6%	17.4%
Provide meaningful incentives (e.g., gift card to a store where men typically shop).	78.3%	21.7%
Go to barbershops.	63.0%	37.0%
Hire more male instructors.	60.9%	39.1%

Note. For all strategies, the sample size was .