A Quality Function Deployment (QFD) Approach in Determining the Employer’s Selection Criteria

Table 5

Number	Item	Scale
B1	English proficiency	1	2	3	4	5
B2	Malay proficiency	1	2	3	4	5
B3	Proficiency in other languages	1	2	3	4	5
B4	Communication skills	1	2	3	4	5
B5	Working experience	1	2	3	4	5
B6	Duration of industrial training	1	2	3	4	5
B7	Academic qualifications	1	2	3	4	5
B8	Impressive resume	1	2	3	4	5
B9	Company/organisation policy	1	2	3	4	5
B10	Amount of students’ intake for industrial training for a particular period	1	2	3	4	5
B11	Students’ involvement in extracurricular activities in university	1	2	3	4	5
B12	Students’ involvement in sport activities	1	2	3	4	5

Circle your answer based on the scale given.
1 = very unimportant, 2 = unimportant, 3 = not sure, 4 = important, and 5 = very important.