Research Article

Equilibrium Model of Discrete Dynamic Supply Chain Network with Random Demand and Advertisement Strategy

Table 5

Cost functions for computational study.

NotationDefinition

Cost function of producing raw materials for supplier at period
Transaction cost function undertaken by supplier related to supply chain at period
Production cost function for manufacturer at period
Inventory cost for manufacturer at period
Transaction cost function undertaken by manufacturer related to supply chain at period
Disposal costs at retailer at period