Coordinating a Supply Chain with Price and Advertisement Dependent Stochastic Demand

Table 6

The allocation results of the extra joint profit.

Bargaining power	𝜙𝑟	𝜙𝑚	𝜆^∗	ΔΠ𝑟	ΔΠ𝑚	ΔΠ
𝜆1=0.4	0.2	0.6	0.3160	311.9	106.5	418.4
𝜆2=0.6	0.5	0.5	0.4093	208.8	209.6	418.4
	0.6	0.2	0.5026	105.5	312.9	418.4
𝜆1=0.5	0.2	0.6	0.3156	312.4	106.0	418.4
𝜆2=0.5	0.5	0.5	0.4089	209.2	209.2	418.4
	0.6	0.2	0.5022	106.0	312.4	418.4