Abstract and Applied Analysis / 2016 / Article / Tab 3

Research Article

Pricing Strategy versus Heterogeneous Shopping Behavior under Market Price Dispersion

Table 3

Heterogeneous consumer’s shopping distributions in Sections 4.2.1 and 4.2.2 and their respective benchmarks.

Shopping distributions Heterogeneity analysis (range) Benchmark

Spread-of-search (Section 4.2.1)
Search fatigue (Section 4.2.2)