Antiherding in Financial Decision Increases Valuation of Return on Investment: An Event-Related Potential Study

Figure 3

P300 results. The ERP Grand–average waveforms at channels CPz, Pz, and POz in four conditions for P300 were presented in (a). Moreover, we further drew the difference waveforms for two conditions (positive minus negative ROI for herding and antiherding) in (b).

(a) P300 waveform in four conditions

(b) P300 difference waveform