Two-Stage Pricing Decision for Low-Carbon Products Based on Consumer Strategic Behaviour

Table 1

Main parameters and parameter description.

Parameters	Definition
	Consumer willingness to pay
	Consumer low-carbon preference attributes
	Consumer strategy
	Number of consumers
	Cost of low-carbon products
	First stage’s price of low-carbon products
	Second stage’s price of low-carbon products
	First stage’s demand of low-carbon products
	Second stage’s demand of low-carbon products
	The proportion of products purchased by consumers in the first stage
	Cost of ordinary products
	First stage’s price of ordinary products
	Second stage’s price of ordinary products
	First stage’s demand of ordinary products
	Second stage’s demand of ordinary products
	Total profit