Mechanism of User Participation in Co-creation Community: A Network Evolutionary Game Method

Table 3

Parameter setting of TEGM.

Parameter	Description
For users who passively participate in co-creation community
	Returns obtained by passive users, such as knowledge spillover.
	Costs paid by passive users are their time, and few moneys paid for knowledge acquisition.
For users who actively participate in co-creation community
	Returns obtained by active users depend on feature of users. For example, narcissistic person prefers reputations from other users. Social enthusiasts concentrate on making friends, social communications, and relationship satisfaction.
	Costs paid by active users include their time, knowledge, and relationship maintenance.
	Rewards paid by co-creation community and free to acknowledge knowledge.