Research Article
The Analysis of Vertical Transaction Behavior and Performance Based on Automobile Brand Trust in Supply Chain
Table 14
The basic situation of model fitting.
| Latent variable | Item | Standardized load | | | CR | AVE |
| Trust | TC1 | 0.854 | 17.366 | 0.743 | 0.712 | 0.673 | TC2 | 0.812 | 16.534 | 0.726 | TA1 | 0.798 | 16.797 | 0.651 | TA2 | 0.847 | 16.576 | 0.682 | TA3 | 0.816 | 15.468 | 0.698 | TG1 | 0.805 | 14.355 | 0.738 | TG2 | 0.769 | 15.685 | 0.698 | TG3 | 0.774 | 13.678 | 0.665 |
| Information sharing | IS1 | 0.824 | 14.353 | 0.704 | 0.734 | 0.696 | IS2 | 0.808 | 13.566 | 0.723 | IS3 | 0.786 | 17.354 | 0.654 | IS4 | 0.779 | ā | 0.685 | IS5 | 0.811 | 16.685 | 0.746 |
| Joint action | JE1 | 0.803 | 15.547 | 0.789 | 0.756 | 0.733 | JE2 | 0.755 | 13.425 | 0.719 | JE3 | 0.822 | ā | 0.725 | JE4 | 0.827 | 14.554 | 0.610 | JE5 | 0.783 | 15.745 | 0.639 |
| Specific asset investment | SI1 | 0.846 | 16.798 | 0.747 | 0.724 | 0.685 | SI2 | 0.834 | 15.279 | 0.694 | SI4 | 0.781 | 13.578 | 0.678 | SI3 | 0.760 | 14.680 | 0.738 | SI5 | 0.801 | 16.464 | 0.705 |
| Trade performance | JP1 | 0.832 | 17.465 | 0.754 | 0.743 | 0.704 | JP2 | 0.852 | 17.325 | 0.687 | JP3 | 0.794 | 16.379 | 0.758 | JP4 | 0.815 | 15.346 | 0.640 | JP5 | 0.835 | 13.687 | 0.729 | JP6 | 0.824 | 15.688 | 0.684 | JP7 | 0.784 | 14.578 | 0.645 |
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