Alternative Hospital Gift Bags and Breastfeeding Exclusivity
Table 1
Contents of gift bags in the study.
Gift bags
Contents
COMMERCIAL
Infant formula samples Industry coupons for infant formula, baby food and bottles Industry-printed guide to breastfeeding
BF-INFO
Breastfeeding information (i) How to latch and hold the baby (ii) Milk production information (iii) Sore nipples and engorgement (iv) Storing and handling of breast milk (v) Diet guide for breastfeeding (vi) A log to record daily breastfeeding and output (wet and soiled diapers) (vii) How to express breast milk using a pump (viii) Combining working and breastfeeding Breastfeeding resources (i) Local breastfeeding support group contact information (ii) Hospital lactation hot-lines Breastfeeding-friendly items (i) Nipple cream (ii) Disposable and reusable/washable nursing pads (iii) DVD on correct latching (iv) Memory bracelet (help remembering the previous nursing side) (v) Water bottle
PUMP
The same content as BF-INFO bags plus a manual breast pump