[Retracted] Analysis of Consumer Aspirations on Chinese Films among Chinese Malaysians

Table 6

Linear regression of motivations.

Predictors	Unstandardized coefficients		t		R^2	Adjusted R^2	F
	B	Standard error
Belonging	0.43	0.12	3.56	<0.001	0.33	0.30	9.59
Control	−0.32	0.14	−2.34	0.02
Power	−0.18	0.15	−1.16	0.25
Enjoyment	0.04	0.14	0.27	0.79
Vitality	0.61	0.12	4.95	<0.001
Recognition	0.03	0.10	0.30	0.77
Security	−0.12	0.12	−1.01	0.32
Conviviality	−0.04	0.12	−0.36	0.72