Research Article

Developing a Kano-Based Evaluation Model for Innovation Design

Table 1

A pair of questions for psychological level evaluation [4].

Functional form of the question□ I like it that way
□ It must be that way
□ I am Neutral
□ I can live with it that way
□ I dislike that way

Dysfunctional form of the question□ I like it that way
□ It must be that way
□ I am Neutral
□ I can live with it that way
□ I dislike that way