Applying the Fuzzy Analytic Hierarchy Process to Construct the Product Innovative Service System of Wedding Photography Apparel

Table 6

List of evaluation scale.

Evaluation scale	Degree of importance	Comparison on importance weights
1	Equally important	Two factors in pairwise comparison are equally important.
3	Slightly important	According to the experience, the first factor in pairwise comparison is slightly important.
5	More important	According to the experience, the first factor in pairwise comparison is more important.
7	Very important	The case or evidence indicates the first factor in pairwise comparison is very important.
9	Absolutely important	The adequate evidence indicates the first factor in pairwise comparison is absolutely important.
2, 4, 6, 8	Median between two adjacent scales	Intermediate value is needed.

Source: compiled by this study.