Research Article

Customers’ Mode Choice Behaviors of Express Service Based on Latent Class Analysis and Logit Model

Table 6

Mean value of demographic variables in each segment.

VariableMean value
Segment 1Segment 2

Gender
 Male0.48 0.51
 Female0.52 0.49
Age
 15 to 260.58 0.52
 27 to 440.39 0.45
 >450.03 0.03
Education level
 <high school0.07 0.08
 Junior college0.11 0.15
 Bachelor’s0.49 0.47
 Master’s0.27 0.19
 Doctor0.05 0.11
Annual income
 <50,0000.67 0.53
 50,000–100,0000.23 0.37
 100,000–150,0000.08 0.07
 >150,0000.02 0.03
Express-used frequency
 <10.20 0.19
 1 to 40.60 0.60
 5 to 100.10 0.11
 >100.10 0.10