Research Article

Continuous Fuzzy Kano Model and Fuzzy AHP Model for Aesthetic Product Design: Case Study of an Electric Scooter

Table 1

Kano evaluation table.

FunctionalDysfunctional
1. Enjoy2. Except3. Neutral4. Live with5. Dislike

1. EnjoyQAAAO
2. ExceptRIIIM
3. NeutralRIIIM
4. Live withRIIIM
5. DislikeRRRRQ

Note: A: attractive; M: Must-Be; R: reverse. O: one-dimensional; Q: questionable; I: indifferent.