Research Article
A Novel Approach Based on Kano Model, Interval 2-Tuple Linguistic Representation Model, and Prospect Theory for Apperceiving Key Customer Requirements
| | Dysfunctional question: | “If [the product] did not satisfied [feature x], how do you feel?” | Like | Of course | Neutral | Could understand | Dislike |
| Functional question: If [the product] satisfied [feature x], how would you feel? | Like | Q | A | A | A | O | Of course | R | I | I | I | M | Neutral | R | I | I | I | M | Could understand | R | I | I | I | M | Dislike | R | R | R | R | Q |
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