Research Article

A Preliminary Investigation of User Perception and Behavioral Intention for Different Review Types: Customers and Designers Perspective

Table 5

Customers’ correlation among variables.

Variable123456

(1) Type A
(2) Type B.32**
(3) Type C.23**.46**
(4) BI.36**.36**.17**
(5) PU.17**.37**.22**.23**
(6) PEOU.06.11*.60**.11**.23**

All correlations are significant at the 0.01 level. *shows significance and **shows more significant values.