Multi-Chatbot or Single-Chatbot? The Effects of M-Commerce Chatbot Interface on Source Credibility, Social Presence, Trust, and Purchase Intention

Table 1

Means and standard deviations of participants between the multi-chatbot interface and the single-chatbot interface.

	Multi-chatbot interface			Single-chatbot interface
	Male (n = 38); M (SD)	Female (n = 45); M (SD)	Total (n = 83); M (SD)	Male (n = 33); M (SD)	Female (n = 38); M (SD)	Total (n = 71); M (SD)
Perceived chatbot com- petence	3.93 (.65)	4.25 (.55)	4.11 (.62)	4.29 (.55)	4.09 (.56)	4.19 (.56)
Platform trust ability	3.81 (.69)	4.11 (.57)	3.97 (.64)	4.41 (.53)	4.32 (.54)	4.36 (.54)
Platform trust benevolence	3.65 (.71)	3.98 (.79)	3.82 (.77)	4.03 (.69)	4.11 (.72)	4.07 (.70)
Platform trust integrity	3.77 (.69)	4.05 (.67)	3.92 (.69)	4.23 (.57)	4.09 (.66)	4.16 (.62)
Intention to purchase through platform	3.77 (.68)	4.11 (.72)	3.95 (.71)	4.15 (.78)	3.88 (.89)	4.01 (.85)
Perceived social presence	3.61 (.71)	3.91 (.84)	3.77 (.79)	4.06 (.62)	3.99 (.55)	4.02 (.58)