Research Article
The Impacts of Mobile Wallet App Characteristics on Online Impulse Buying: A Moderated Mediation Model
Table 7
Path coefficient comparison between E-wallet user experience (≤2 years vs. >2 years).
| Relationship | E-wallet user experience (≤2 years)
| E-wallet user experience (>2 years)
| PLS-MGA | Parametric test | Welch-Satterthwaite test | Coefficient | Coefficient | Path difference | value | Results | value | value |
| H8 | PE ➔ IB | 0.217 | 0.268 | 0.051ns | 0.617 | Not supported | 0.392 | 0.394 | H9 | PI ➔ IB | -0.053 | -0.354 | 0.301 | 0.045 | Supported | 0.042 | 0.043 | H10 | PI ➔ PE | 0.095 | 0.502 | 0.407 | 0.003 | Supported | 0.003 | 0.002 | H11 | VA ➔ IB | 0.186 | 0.324 | 0.138ns | 0.817 | Not supported | 0.214 | 0.218 | H12 | VA ➔ PE | 0.477 | 0.071 | 0.406 | 0.003 | Supported | 0.002 | 0.002 |
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Note: , , and ; ns: not significant. |