Research Article
Analysis of Factors Affecting Use Behavior towards Mobile Payment Apps: A SEM Approach
Table 3
Factor structure and reliability analysis.
| Construct | Items codes | Factor loadings | AVE | Cronbach’s | CR |
| Performance expectancy | PE:1 | 0.924 | 0.764 | 0.928 | 0.928 | PE:2 | 0.871 | | | | PE:3 | 0.839 | | | | PE:4 | 0.859 | | | |
| Effort expectancy | EE:1 | 0.854 | 0.716 | 0.937 | 0.938 | EE:2 | 0.867 | | | | EE:3 | 0.900 | | | | EE:4 | 0.903 | | | | EE:5 | 0.824 | | | | EE:6 | 0.713 | | | |
| Social influence facilitating conditions | SI:1 | 0.857 | 0.587 | 0.809 | 0.808 | SI:2 | 0.703 | | | | SI:3 | 0.730 | | | | FC:1 | 0.835 | 0.692 | 0.898 | 0.899 | FC:2 | 0.845 | | | | FC:3 | 0.897 | | | | FC:4 | 0.741 | | | |
| Hedonic motivation | HM:1 | 0.808 | 0.733 | 0.89 | 0.891 | HM:2 | 0.954 | | | | HM:3 | 0.797 | | | |
| Behavioral intention | BI:1 | 0.893 | 0.706 | 0.922 | 0.923 | BI:2 | 0.829 | | | | BI:3 | 0.870 | | | | BI:4 | 0.768 | | | | BI:5 | 0.836 | | | |
| Use behavior | UB:1 | 0.907 | 0.739 | 0.918 | 0.919 | UB:2 | 0.839 | | | | UB:3 | 0.877 | | | | UB:4 | 0.811 | | | |
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