Research Article
Analysis of Factors Affecting Use Behavior towards Mobile Payment Apps: A SEM Approach
Table 5
Results of structural model path coefficients.
| ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Note: apredictors (constant): PE: performance expectancy; EE: effort expectancy; SI: social influence; FC: facilitating conditions; HM: hedonic motivation. Dependent variable: BI: behavioral intention. . bPredictor (constant): BI: behavioral intention. Dependent variable: UB: use behavior; . |