Research Article
Development and Validation of a Scale for Measuring Motivations to Use Facebook: Results of Second-Order Confirmatory Factor Analysis
| Latent variable | Observed variable | Path coefficients () | () |
| Motives for using Facebook | Making new social ties | 0.62 | 0.38 | Maintain existing social ties | 0.59 | 0.35 | Seeking & sharing information | 0.65 | 0.42 | Recreation & entertainment | 0.58 | 0.34 | Self-documentation | 0.82 | 0.67 | Self-expression | 0.78 | 0.61 |
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