Why Millennials Continue to Use WhatsApp? A Focus on Culture and Computer–Human Dialogue

Table 5

Convergent validity and construct reliability.

Latent construct	Cronbach’s alpha	Composite reliability	Dijkstra (rho_A)	Average variance extracted (AVE)
Persuasive dialogue support (PDS)	0.841	0.887	0.852	0.613
Loyalty (AL)	0.901	0.931	0.904	0.771
Continuous intention (CI)	0.923	0.951	0.924	0.867
Uncertainty avoidance (UA)	0.891	0.92	0.894	0.698
Power distance (PD)	0.873	0.908	0.874	0.664
Masculinity (MAS)	0.799	0.87	0.807	0.627
Individualism (IND)	0.881	0.91	0.883	0.628