Motivational Differences between Whole Blood and Apheresis Donors in Quebec, Canada: A Questionnaire-Based Survey in a Voluntary Nonremunerated Context

Table 1

Question on motivators for donating blood.

Time use and blood donation questionnaire; Question  1; “which of the following elements motivate you to donate blood?; (check off up to five answers)”	References	Motivator categories; (Bednall and Bove [10])
A blood drive is being held near where I live or near my workplace/place of study	[18, 40]	Convenience of collection site
		Prosocial motivation
My blood can save lives	[18, 41, 42]	Altruism
It is a positive thing to do and requires little effort	[12, 18, 25, 40, 43]
It is my civic duty/a way to help out the community	[18, 24, 25, 31, 40, 42, 44, 45]	Collectivism (community)
I give thinking that a member of my family or a close friend could need blood someday	[18, 23, 27, 40, 46]	Collectivism (family and friends)
		Personal values
Helping other people is in my nature	[18, 25, 44, 47]	Personal moral norms
My religious practice or convictions have encouraged me to donate	[18, 25]	Religiosity
I think there is a strong need for blood products	[12, 13, 18, 25, 40, 42, 45]	Perceived need for donation
		Indirect reciprocity
Someone close to me has received one or more blood transfusions in the past	[13, 18, 24, 25, 27, 40, 45]	Upstream
It gives me confidence that others will give if I need it later	[18, 23, 24, 40, 46]	Downstream
I like to have goals (20, 50, 100, 200 donations, etc.)	[24]	Intrinsic motivation
It gives me a sense of pride	[18, 25, 27]	Self-esteem
		Marketing communication
I receive telephone reminders from Héma-Québec	[18, 25, 27]	Direct marketing
When I see posters and advertising	[18]	Advertising
I join people that I know (donors, staff) at the blood drive	[13, 19, 20, 23, 25]	Blood drives
		Incentives
It is an activity that encourages you to monitor and take care of your health	[13]	Perceived health benefits
It gives me energy in the following days	[12, 18, 42]
I have a rare and sought-after blood type	[40, 44, 48]	Learn blood type
I feel recognition from people around me	[13, 18, 25]	Recognition
		Social norms
Blood donation is a tradition in my family	[13, 18, 23, 25, 46]	Descriptive norm
My coworkers also give blood	[46]	Subjective norm
I like to be accompanied	[23]
Another reason (specify):

Also: intrinsic motivation (indirect reciprocity).
Also: recognition (incentives).
Also: subjective norm (social norm).