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Abstract and Applied Analysis
Volume 2014, Article ID 723028, 8 pages
Research Article

The Influence of Traffic Networks on the Supply-Demand Balance of Tourism: A Case Study of Jiangsu Province, China

Institute of Geographic Sciences and Natural Resources Research, CAS, Beijing 100101, China

Received 25 February 2014; Accepted 28 April 2014; Published 26 May 2014

Academic Editor: Caihong Li

Copyright © 2014 Tao Chen. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.


The purpose of this research is to address the impact of traffic networks on the supply-demand balance of tourism and to determine if it is necessary to incorporate the traffic flow data for nodes to determine the significant influences and impacts of traffic networks on tourism. For this purpose, a road network was established for Jiangsu province, and the topological parameters of this network and the tourism degree of coordination among each prefectural city were calculated as well. The results demonstrate that the inclusion of the spatial structure of the traffic network was not necessary for determining the supply-demand balance for tourism; thus, the collection of traffic flow data is required to perform further research. As a side result, it has been determined that the circuit routes are relatively absent from the Jiangsu traffic network, which might hinder tourism, and tourism resources are undersupplied to most prefectural cities in Jiangsu.