The Impact of Cocreation on the Student Satisfaction: Analysis through Structural Equation Modeling

Table 1

Hypothetical links in the research model, the constructs analyzed, and the related questionnaire items.

Hypothesis	Construct	Items
H1: communication has a direct, positive impact on participation.	Communication	com1, com2,; com3, com4
	Participation	par1, par2,; par3, par4
H2: participation has a direct, positive impact on cocreation.	Cocreation	cocre1, cocre2,; cocre3, cocre4
	Participation	par1, par2,; par3, par4
H3: communication has a direct, positive impact on cocreation.	Cocreation	cocre1, cocre2,; cocre3, cocre4
	Communication	com1, com2,; com3, com4
H4: cocreation has a direct, positive impact on satisfaction.	Cocreation	cocre1, cocre2,; cocre3, cocre4
	Satisfaction	sat1, sat2,; sat3