[Retracted] Analysis of Urban Residents’ Consumption Behavior and Influencing Factors of Ecological Agricultural Products in the Post-Pandemic Era of COVID-19
Table 6
Model analysis of factors affecting consumer choice behavior.
Analysis of binary logit model
Variable
Regression coefficients
Standard error
z value
p value
Family member
-0.216
0.211
-1.026
0.305
Family income level
0.032
0.106
0.301
0.764
Education level
-0.21
0.135
-1.551
0.121
Gender
0.124
0.271
0.457
0.648
Age
-0.404
0.116
-3.486
0
Have you ever purchased ecological agricultural products
-0.719
0.239
-3.008
0.003
What is your attitude towards market agricultural products after the pandemic?
0.662
0.17
3.885
0
Intercept
1.404
1.1
1.276
0.202
McFadden R 方: 0.062
Cox & Snell R 方: 0.078
Nagelkerke R 方: 0.106
Note: ,, indicate significant at the level of 1%, 5%, and 10%, respectively.