Advances in Multimedia

Online Product Decision Analysis Based on Multi-Modal Multimedia Information


Publishing date
01 Feb 2023
Status
Closed
Submission deadline
07 Oct 2022

Lead Editor

1Foshan University, Foshan, China

2International University-Vietnam National University Hochiminh City, Hochiminh, Vietnam

3University of Warsaw, Warsaw, Poland

This issue is now closed for submissions.

Online Product Decision Analysis Based on Multi-Modal Multimedia Information

This issue is now closed for submissions.

Description

The prosperity of e-commerce enables the public or consumers to generate a large number of multi-modal multimedia information such as comments, likes, emoticons, and ratings for products or services. The most significant feature of this information is that it fully displays the psychological and emotional characteristics of users. Negative review texts, sad memes, and low product ratings and likes will be left if the user's post-purchase experience of a product is very poor. Such information is widely available on various e-commerce platforms, news websites, forums, and social media, such as Amazon, Alibaba, Jingdong Mall, and Twitter. Since this multi-modal multimedia information with users' psychological emotions fully depicts the deficiencies of products or services, they not only become the basis for consumers to make online purchase decisions, but also provide decision support for merchants to improve and innovate their services or products.

In the era of the Internet economy, the diversification and heterogeneity of consumers aggravate the difficulty of enterprise product innovation, but also provide an information basis for enterprises to perceive innovation opportunities from the perspective of consumers. For enterprises, users' multi-modal multimedia information not only contains consumers' experiences and feelings but also can provide objective and reliable product evaluation based on the perspective of consumers, especially the identification and rejection of each product feature in psychological and emotional aspects. These psychological emotions are exactly the important direction of continuous product improvement and innovation of enterprises, which help enterprises to understand consumer demand, grasp market, and technology dynamics, and tap market opportunities and product innovation direction. Therefore, the strengths and weaknesses of online products can be mined from users' multi-modal multimedia information, and the research and development strategies of subsequent products can be adjusted according to multi-modal multimedia information, to keep the dominant position of enterprises in the increasingly fierce market competition.

This Special Issue aims to seek high-quality original research and review articles on the extensions and applications of online product decision analysis using multi-modal multimedia information. We sincerely hope that this Issue provides a platform for researchers in various areas to exchange ideas on how we can further develop and apply advanced methods to address the problems of online product decisions based on multi-modal multimedia information.

Potential topics include but are not limited to the following:

  • Data analytics of multi-modal multimedia information with users' psychological emotions in e-commerce
  • Feature extraction and representation of multi-modal multimedia information with users' psychological emotions in e-commerce
  • Multi-modal multimedia information clustering with users' psychological emotions in e-commerce
  • Multi-modal multimedia information fusion with users' psychological emotions in e-commerce
  • False multi-modal multimedia information recognition with users' psychological emotions in e-commerce
  • Online shopping decisions based on multi-modal multimedia information with users' psychological emotions in e-commerce
  • Online product improvement based on multi-modal multimedia information with users' psychological emotions in e-commerce
  • Optimizing online product display layout in e-commerce platform driven by multi-modal multimedia information with users' psychological emotions in e-commerce
  • Intelligent online product decision support systems enabled by multi-modal multimedia information with users' psychological emotions in e-commerce
  • Advanced algorithms for multi-modal multimedia data-driven online product decisions in e-commerce

Articles

  • Special Issue
  • - Volume 2023
  • - Article ID 9843193
  • - Retraction

Retracted: Double-Layer Optimal Configuration Method of Hybrid Energy Storage System Based on Chaotic Ant Colony Algorithm

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9856050
  • - Retraction

Retracted: The Investigation about the Heritage over Generations for the Family Enterprise and Firms Financialization Process

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9823739
  • - Retraction

Retracted: Weakly Supervised Real-Time Object Detection Based on Salient Map Extraction and the Improved YOLOv5 Model

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9847482
  • - Retraction

Retracted: Design and Implementation of Sports Industry Information Service Management System Based on Data Mining

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9870284
  • - Retraction

Retracted: Risks and Strategies of China’s Direct Investment in Central Asia from the Perspective of Big Data

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9762846
  • - Retraction

Retracted: Application of a Fuzzy Information Analysis and Evaluation Method in the Development of Regional Rural e-Commerce

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9768484
  • - Retraction

Retracted: Application of Internet of Things Audio Technology Based on Parallel Storage System in Music Classroom

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9798234
  • - Retraction

Retracted: Construction and Analysis of School Moral Education System Based on Big Data Technology

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9802406
  • - Retraction

Retracted: The Application of Immersive Interactive Technology in Animation Teaching

Advances in Multimedia
  • Special Issue
  • - Volume 2023
  • - Article ID 9839306
  • - Retraction

Retracted: Effect Evaluation of Multilevel Fuzzy Comprehensive Evaluation Mechanism Combined with Multimedia Teaching on the Cultivation of Comprehensive Quality of Vocational Students

Advances in Multimedia
Advances in Multimedia
 Journal metrics
See full report
Acceptance rate5%
Submission to final decision137 days
Acceptance to publication32 days
CiteScore0.400
Journal Citation Indicator0.220
Impact Factor1.4
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