Predicting Thalasso Tourist Delight: A Hybrid SEM—Artificial Intelligence Analysis

Table 3

Confirmatory analyses.

Construct/indicator	Standardized loading	value	value
Body treatments
The Thalasso has an adequate number of body care treatments	0.906
The Thalasso offers a wide variety of body care treatments	0.890	23.324	≤0.001
I am satisfied with the body care treatments provided by the Thalasso	0.858	21.036	≤0.001
Pool treatments
The “Get in Shape” pool treatments are adequate	0.911
I am satisfied with the “Get in Shape” pool treatments	0.914	23.949	≤0.001
The pool programmes are satisfactory	0.911	20.579	≤0.001
I am satisfied with the guidance that I was given for the “Get in Shape” pool services	0.866	16.329	≤0.001
Human resources
The staff gives an adequate service to the clients	0.866
The staff gives personal attention to the clients	0.836	13.514	≤0.001
The staff is polite to the clients	0.790	8.764	≤0.001
Environment
I think the Thalasso has a comfortable atmosphere	0.863
I am satisfied with the cleanness of the facilities of the Thalasso	0.887	23.028	≤0.001
I am satisfied with the decoration, conditions, and style of the Thalasso	0.955	24.839	≤0.001
I am satisfied with the security conditions of the Thalasso	0.925	26.676	≤0.001
Satisfaction
The Thalasso has met my expectations	0.930
I am willing to return to the Thalasso	0.936	41.619	≤0.001
In general, I am satisfied with the service given at the Thalasso	0.940	24.767	≤0.001
Word of mouth
I would be willing to recommend the Thalasso to someone who sought my advice	0.944
I would be willing to encourage friends and family to use Thalasso	0.960	29.624	≤0.001
I would have no problem in saying positive things about the Thalasso	0.936	25.543	≤0.001