Research Article
Complexity in the Acceptance of Sustainable Search Engines on the Internet: An Analysis of Unobserved Heterogeneity with FIMIX-PLS
Table 5
HTMT and explanatory and predictive capacity of the model.
| Constructs | ATS | USE | PEOU | PU | (with effect level) | |
| ATS | | | | | 0.335 (moderate) | 0.211 | USE | 0.716 | | | | 0.417 (moderate) | 0.293 | PEOU | 0.574 | 0.528 | | | 0.133 (weak) | 0.070 | PU | 0.393 | 0.509 | 0.292 | | 0.416 (moderate) | 0.266 | TRUST | 0.479 | 0.570 | 0.378 | 0.692 | — | — |
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