Research Article
Application of Big Data Technology in the Impact of Tourism E-Commerce on Tourism Planning
Table 5
Main target groups for customized tourism.
| Target population | Percentage (%) |
| Student | 7.40 | Corporate staff | 19.50 | Government and institution | 17.80 | Entrepreneur | 18.20 | Retirees | 26.70 | Freelance | 10.40 |
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