Table of Contents Author Guidelines Submit a Manuscript
Discrete Dynamics in Nature and Society
Volume 2014, Article ID 536576, 10 pages
http://dx.doi.org/10.1155/2014/536576
Research Article

Pricing Decision under Dual-Channel Structure considering Fairness and Free-Riding Behavior

Business School, Central South University, Changsha, Hunan 410083, China

Received 3 March 2014; Accepted 7 May 2014; Published 26 May 2014

Academic Editor: Fenghua Wen

Copyright © 2014 Yongmei Liu et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

Linked References

  1. K. D. Cattani, W. G. Gilland, and J. M. Swaminathan, “Coordinating traditional and internet supply chains,” in Handbook of Quantitative Supply Chain Analysis: Modeling in the E-Business Era, International Series in Operations Research and Management Science, Kluwer Academic, Boston, Mass, USA, 2004. View at Google Scholar
  2. A. A. Tsay and N. Agrawal, “Modeling conflict and coordination in multi-channel distribution systems: a review,” in Handbook of Quantitative Supply Chain Analysis: Modeling in the E-Business Era, International Series in Operations Research and Management Science, Kluwer Academic, Boston, Mass, USA, 2004. View at Google Scholar
  3. F. Wen and X. Yang, “Skewness of return distribution and coefficient of risk premium,” Journal of Systems Science and Complexity, vol. 22, no. 3, pp. 360–371, 2009. View at Publisher · View at Google Scholar · View at MathSciNet · View at Scopus
  4. F. Wen, Z. He, and X. Chen, “Investors' risk preference characteristics and conditional skewness,” Mathematical Problems in Engineering, vol. 2014, Article ID 814965, 14 pages, 2014. View at Publisher · View at Google Scholar
  5. O. P. Bomsel, “Free-riding and luxury brands on the internet,” International Business Research, vol. 7, no. 4, pp. 60–71, 2014. View at Google Scholar
  6. S. van Baal and C. Dach, “Free riding and customer retention across retailers' channels,” Journal of Interactive Marketing, vol. 19, no. 2, pp. 75–85, 2005. View at Publisher · View at Google Scholar · View at Scopus
  7. F. Wen, X. Gong, Y. Chao, and X. Chen, “The effects of prior outcomes on risky choice evidence from the stock market,” Mathematical Problems in Engineering, vol. 2014, Article ID 272518, 8 pages, 2014. View at Publisher · View at Google Scholar
  8. C. Huang, X. Gong, X. Chen, and F. Wen, “Measuring and forecasting volatility in chinese stock market using HAR-CJ-M model,” Abstract and Applied Analysis, vol. 2013, Article ID 143194, 13 pages, 2013. View at Publisher · View at Google Scholar
  9. A. Rangaswamy and G. H. van Bruggen, “Opportunities and challenges in multichannel marketing: an introduction to the special issue,” Journal of Interactive Marketing, vol. 19, no. 2, pp. 5–11, 2005. View at Publisher · View at Google Scholar · View at Scopus
  10. P. C. Verhoef, S. A. Neslin, and B. Vroomen, “Multichannel customer management: understanding the research-shopper phenomenon,” International Journal of Research in Marketing, vol. 24, no. 2, pp. 129–148, 2007. View at Publisher · View at Google Scholar · View at Scopus
  11. D. Xing and T. Liu, “Sales effort free riding and coordination with price match and channel rebate,” European Journal of Operational Research, vol. 219, no. 2, pp. 264–271, 2012. View at Publisher · View at Google Scholar · View at Zentralblatt MATH · View at MathSciNet · View at Scopus
  12. N. Kumar, L. K. Scheer, and J. B. E. M. Steenkamp, “The effects of supplier fairness on vulnerable resellers,” Journal of Marketing Research, vol. 32, no. 1, pp. 54–65, 1995. View at Google Scholar
  13. N. Kumar, “The power of trust in manufacturer-retailer relationships,” Harvard Business Review, vol. 74, no. 6, pp. 92–106, 1996. View at Google Scholar
  14. E. Fehr and K. M. Schmidt, “A theory of fairness, competition, and cooperation,” The Quarterly Journal of Economics, vol. 114, no. 3, pp. 817–868, 1999. View at Google Scholar · View at Scopus
  15. Y. Wu, C. H. Loch, and L. van der Heyden, “A model of fair process and its limits,” Manufacturing & Service Operations Management, vol. 10, no. 4, pp. 637–653, 2008. View at Publisher · View at Google Scholar · View at Scopus
  16. W. Xing, S.-Y. Wang, Q.-H. Zhao, and G.-W. Hua, “Impact of fairness on strategies in dual-channel supply chain,” System Engineering Theory & Practice, vol. 31, no. 7, pp. 1249–1256, 2011. View at Google Scholar · View at Scopus
  17. T. H. Cui, J. S. Raju, and Z. J. Zhang, “Fairness and channel coordination,” Management Science, vol. 53, no. 8, pp. 1303–1314, 2007. View at Publisher · View at Google Scholar · View at Scopus
  18. T. H. Ho and J. Zhang, “Designing pricing contracts for boundedly rational customers: does the framing of the fixed fee matter?” Management Science, vol. 54, no. 4, pp. 686–700, 2008. View at Publisher · View at Google Scholar · View at Scopus
  19. O. Caliskan-Demirag, Y. Chen, and J. Li, “Channel coordination under fairness concerns and nonlinear demand,” European Journal of Operational Research, vol. 207, no. 3, pp. 1321–1326, 2010. View at Publisher · View at Google Scholar · View at Zentralblatt MATH · View at MathSciNet · View at Scopus
  20. T.-H. Ho and X. Su, “Peer-induced fairness in games,” American Economic Review, vol. 99, no. 5, pp. 2022–2049, 2009. View at Publisher · View at Google Scholar · View at Scopus
  21. X. Yue and J. Liu, “Demand forecast sharing in a dual-channel supply chain,” European Journal of Operational Research, vol. 174, no. 1, pp. 646–667, 2006. View at Publisher · View at Google Scholar · View at Scopus
  22. A. A. Tsay and N. Agrawal, “Channel dynamics under price and service competition,” Manufacturing & Service Operations Management, vol. 2, no. 4, pp. 372–391, 2000. View at Google Scholar · View at Scopus
  23. R. Yan, “Managing channel coordination in a multi-channel manufacturer-retailer supply chain,” Industrial Marketing Management, vol. 40, no. 4, pp. 636–642, 2011. View at Publisher · View at Google Scholar · View at Scopus