Residential Environment Induced Preference Heterogeneity for River Ecosystem Service Improvements: A Comparison between Urban and Rural Households in the Wei River Basin, China
Table 2
A typical example of a choice set in the choice experiment.
Indicators
Status quo
Option 1
Option 2
Percentage of forest coverage
30%
31% (+1%)
33% (+3%)
Average water quality level in the river basin
Level 4.5
Level 4
Level 4.5
Water quantity per person in the basin compared to the national level
15%
15% (+0%)
17% (+2%)
Soil erosion controlling area (percentage)
80%
90% (+10%)
88% (+8%)
Soil erosion intensity
Moderate (=3)
Partially mild (=2)
Mild (=1)
Natural landscapes
20%
30% (+10%)
20% (+0%)
Percentage of ecotravel, forest parks
25%
25% (+0%)
35% (+10%)
Cost to your household per year
0
100 RMB
100 RMB
Mark your preferred alternative
□
□
□
Note: water quality level: level 2: relatively clean, can be used for drinking after conventional purification; level 3: can be used for centralized domestic water, fishing water, or swimming water; level 4: can be used for industrial and agricultural water, cannot be used for drinking, swimming, and fishery; level 5: not suitable for any use.