Research Article

Dynamic Pricing under Cost Reduction in the Presence of Myopic and Strategic Consumers

Table 3

Expected minimum profit under different unit cost of TA.

Unit cost for TA

0.010.10.20.30.40.5
Minimum point ()000.0470.1510.2560.361
Minimum value ()0.0720.0720.0710.0610.0410.010

Unit cost for TA

0.60.70.80.90.99
Minimum point ()0.4650.5690.6740.7780.872
Minimum value ()-0.031-0.083-0.145-0.218-0.292