A Research on Fresh-Keeping Strategies for Fresh Agricultural Products from the Perspective of Green Transportation

Table 2

Parameter set.

Symbol	Definition
	The selling price of the freshest product
	The time-varying selling price of a product
	Real-time market demand
	Extra cost associated with each order (e.g., transport fee, handling fee)
	Price adjustment coefficient related to freshness
	Sales volume of a product
	Sales income of a product
	Sales profit of the retailer
	Purchase price of a fresh agricultural product
	Level of fresh-keeping effort
	Fresh-keeping cost (FKC)
	Shelf life of a product with an initial freshness degree of with no fresh-keeping measures in place
	Initial freshness of a product,
	Shelf life of a product with fresh-keeping measures in place
	Sensitivity of product freshness to the fresh-keeping effort
	Sensitivity of fresh-keeping cost to the fresh-keeping effort level
	Potential market demand of a fresh agricultural product at any given time
	Initial recognized value of a fresh agricultural product in the minds of consumers
	Sensitivity of different consumers to the price of a fresh agricultural product
	Sensitivity of different consumers to the freshness of a fresh agricultural product