An Integrated DEMATEL-ANP Approach for Mobile Banking Adoptions in China Market

Table 21

Implementation of the stable weight vector.

Aspects	Criteria	Local weight	Global weight
A: visual effect	A1 color assortment	0.40124	0.216694
	A2 site aesthetic	0.27514	0.148590
	A3 visual attraction	0.32362	0.174771
B: ease of use	B1 file size	0.49184	0.073943
	B2 number of APPs to download	0.47049	0.028617
	B3 finding convenience	0.25408	0.038199
	B4 version (IOS, Android)	0.32988	0.014977
	B5 problems with replacing the page	0.25408	0.381990
C: security	C1 online payment or remittance security method	0.10124	0.000694
	C2 client confidentiality	0.27234	0.148059
	C3 ensure safe innovation (fingerprint, face)	0.12362	0.174771
D: common services	D1 account management (balances, details)	0.34686	0.039817
	D2 transfer money	0.19058	0.021877
	D3 apply for a credit card	0.12685	0.014562
	D4 deposit and loan management	0.16382	0.018806
	D5 foreign currency management	0.17189	0.019732
E: convenience services	E1 mobile payment (collection, payment)	0.29175	0.012195
	E2 no card withdrawals	0.19667	0.008221
	E3 foreign currency cash reservation	0.14828	0.006198
	E4 cross-border payments	0.23017	0.009621
	E5 network reservation	0.13313	0.005565
F: investment/finance management	F1 investment/finance management services	0.37253	0.022659
	F2 extensive m-banking products	0.15698	0.009548
	F3 detailed introduction	0.47049	0.028617
G: livelihood payment	G1 payment recharge (life payment, credit)	0.21616	0.009491
	G2 food and leisure (ticket, movie tickets)	0.18494	0.008120
	G3 traffic travel (paid fines, ticket purchases)	0.18494	0.008120
	G4 medical registration	0.18494	0.008120
	G5 health management	0.22903	0.010056
H: popularity of the MB	H1 MB downloads	0.67012	0.030424
	H2 user reviews	0.32988	0.014977
I: customer service	I1 consultation (message board, contact phone number, online answer, e-mail, etc.)	0.91307	0.002626
	I2 feedback speed	0.04346	0.000125
	I3 feedback accuracy	0.04346	0.000125