Research Article
Evaluating Reputation of Internet Financial Platform: An Improved Fuzzy Evaluation Approach
Table 20
Fuzzy importance weights and ranking of reputation indicators, as obtained by TOPSIS, DEMATEL, and IFEA.
| Reputation indicator | Results of TOPSIS [29] | Results of DEMATEL [28] | Results of this work | Weights () | Rank | Weights () | Rank | Weights () | Rank |
| X1 | 0.0513 | 1 | 0.0464 | 7 | 0.0961 | 2 | X2 | 0.0471 | 5 | 0.0508 | 4 | 0.0626 | 6 | X3 | 0.0495 | 3 | 0.0533 | 3 | 0.0723 | 5 | X4 | 0.0462 | 7 | 0.0489 | 6 | 0.0383 | 9 | X5 | 0.0502 | 2 | 0.0495 | 5 | 0.0774 | 4 | X6 | 0.0455 | 9 | 0.0584 | 1 | 0.1212 | 1 | X7 | 0.0461 | 8 | 0.0325 | 23 | 0.0926 | 3 | X8 | 0.0363 | 20 | 0.0374 | 16 | 0.0595 | 7 | X9 | 0.0385 | 18 | 0.0357 | 19 | 0.0320 | 12 | X10 | 0.0406 | 16 | 0.0348 | 21 | 0.0268 | 16 | X11 | 0.0406 | 17 | 0.0397 | 12 | 0.0111 | 21 | X12 | 0.0477 | 4 | 0.0579 | 2 | 0.0300 | 15 | X13 | 0.0414 | 14 | 0.0384 | 14 | 0.0304 | 14 | X14 | 0.0452 | 10 | 0.0409 | 10 | 0.0351 | 11 | X15 | 0.0451 | 11 | 0.0366 | 17 | 0.0398 | 8 | X16 | 0.0347 | 21 | 0.0399 | 11 | 0.0316 | 13 | X17 | 0.0470 | 6 | 0.0448 | 8 | 0.0175 | 20 | X18 | 0.0416 | 13 | 0.0411 | 9 | 0.0078 | 23 | X19 | 0.0433 | 12 | 0.0385 | 13 | 0.0260 | 17 | X20 | 0.0366 | 19 | 0.0381 | 15 | 0.0238 | 18 | X21 | 0.0409 | 15 | 0.0339 | 22 | 0.0352 | 10 | X22 | 0.0326 | 22 | 0.0360 | 18 | 0.0098 | 22 | X23 | 0.0300 | 23 | 0.0356 | 20 | 0.0022 | 24 | X24 | 0.0219 | 24 | 0.0312 | 24 | 0.0209 | 19 |
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