Research Article

Brand Experience and Customer Loyalty in Dentistry: The Role of Perceived Brand Authenticity

Table 4

Goodness-of-fit statistics for three-factor CFA model.

Model testedχ2SRMRCFITLINFIRMSEA

Model performance193.930.0360.9650.9530.9560.089
Criterion for goodness of fit≥0.90≥0.90≥0.90≤0.10

Source: SPSS AMOS 26.