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Journal of Applied Mathematics
Volume 2014 (2014), Article ID 580851, 11 pages
http://dx.doi.org/10.1155/2014/580851
Research Article

Decision Process Analysis on Project Priority Strategy: A Case Study of an ICT Design Firm

1Department of Industrial Management, National Taiwan University of Science and Technology, No. 43, Section 4, Keelung Road, Taipei 10607, Taiwan
2Graduate Institute of Management, National Taiwan University of Science and Technology, No. 43, Section 4, Keelung Road, Taipei 10607, Taiwan

Received 31 October 2013; Revised 7 January 2014; Accepted 9 January 2014; Published 5 March 2014

Academic Editor: Xiaoqiao He

Copyright © 2014 Vincent F. Yu et al. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

Abstract

Project priority strategy is the benchmarking of a corporate operation management strategy and in particular is used by a projects-based research and development firm in the complex competence environment of the information and communication technology (ICT) industry. This research takes the variables of external environments and internal resources into account for a firm’s market, technology, and finance assets in order to present a decision process on a project priority strategy. This empirical study also addresses the key factors of the interaction between business on a project development’s supply chain: clients, the examined firm, and suppliers. The findings indicate that a profit-driven project can dominate the firm’s strategic operations and management from the resource-based view and analytic hierarchy process technique perspectives. At the same time, the analysis results contribute significant values to project decision management, which is highly recommended for small-medium enterprises conducting product/project development, project portfolio management, and strategic business management.