Research Article

RFM Model and K-Means Clustering Analysis of Transit Traveller Profiles: A Case Study

Table 5

The cost of training as the number of clusters increases.

Number of clusters (k)The diminishing return
20182019

129,00040,000
27,5009,500
33,3004,000
42,5002,500
52,0001,800
61,5001,300
71,0001,000
8750750
9650650
10500500