An Effective Approach to Promote Air Traveler Repurchasing Using the Random Forest Algorithm: Predictive Model Design and Utility Evaluation

<table class="table-group" id="tab3"><tr><td><table class="table"><tr><td class="thead-hr" colspan="4"><hr/></td></tr><tr class="thead"><td class="align_left">Groups</td><td class="align_center">Numbers of air travelers purchased</td><td class="align_center">Quantity of orders</td><td class="align_center">Numbers of tickets</td></tr><tr><td class="thead-hr" colspan="4"><hr/></td></tr><tr><td class="align_left">A-A</td><td class="align_center">4644</td><td class="align_center">6494</td><td class="align_center">10630</td></tr><tr><td class="align_left">A-B</td><td class="align_center">4518</td><td class="align_center">5799</td><td class="align_center">9582</td></tr><tr><td class="align_left">B-A</td><td class="align_center">4580</td><td class="align_center">5987</td><td class="align_center">9895</td></tr><tr><td class="align_left">B-B</td><td class="align_center">4498</td><td class="align_center">5844</td><td class="align_center">9614</td></tr><tr class="table-tr"><td colspan="4"><hr class="tbody-hr"/></td></tr></table></td></tr></table>

<div>The data of “89 promotions” campaign.</div>

Journal of Advanced Transportation

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Table 3

Table 3: An Effective Approach to Promote Air Traveler Repurchasing Using the Random Forest Algorithm: Predictive Model Design and Utility Evaluation 

Table 3 | An Effective Approach to Promote Air Traveler Repurchasing Using the Random Forest Algorithm: Predictive Model Design and Utility Evaluation 