[Retracted] Analysis of Sino-Russian Media Cooperation and the Construction of International Online Public Opinion Discourse under the Dual Influence of Ecological and Online Environments

Table 5

Comparison of audience positioning between “people’s Daily” and “people’s network.”

	People’s Daily	People’s Network
Audience range	Mainland readers, overseas Chinese and compatriots in Hong Kong, Macao and Taiwan, but excluding foreigners who do not understand Chinese.	Internet users who have the habit of surfing the internet and often browse the web page are random.
Audience age	Care about people over the age of 30 with mature political thought.	The age range is broad, but it is younger as a whole.
Audience professional structure	Mainly the staff of political party departments, government agencies, institutions and social organizations.	There is no obvious scope, and the occupational structure is complex, involving many fields such as politics, finance, science and technology.
Audience education level	With high cultural and educational background.	There are high or low education, with a large difference.
Audience social status	Generally high status in society.	Social status has both high and low, with a large gap.
Audience income level	Relatively stable income groups. The income gap between audiences is small.	Groups with relatively unstable income levels. The income gap of the audience is large