[Retracted] Impact of Factors of Online Deceptive Reviews on Customer Purchase Decision Based on Machine Learning

Table 1

Results of the correlation analysis.

Variable	Sales	Deceptive sentiment intensity	Deceptive sentiment polarity	Volume of deceptive reviews	Deceptive release frequency	Length of deceptive reviews	Deceptive positive feedback rate	Deceptive credit rating
Sales	1.0
Deceptive sentiment intensity	0.096	1.0
Deceptive sentiment polarity	0.096	0.981^∗	1.0
Volume of deceptive reviews	0.983^∗	0.051	0.054	1.0
Deceptive release frequency	0.267^∗	-0.336^∗	−0.293^∗	0.387^∗	1.0
Length of deceptive reviews	−0.011	−0.203	−0.217	−0.037	0.016	1.0
Deceptive positive feedback rate	0.793^∗	−0.177	−0.166	0.825^∗	0.487^∗	−0.029	1.0
Deceptive credit rating	0.764^∗	−0.197	-0.182	0.797^∗	0.488^∗	−0.079	0.985^∗	1.0

^∗0.01 level (two-tailed) implies that the correlation is significant.