Using Media to Promote Public Awareness of Early Detection of Kaposi’s Sarcoma in Africa
Table 1
Characteristics of a community-based sample of Ugandan adults enrolled in a study of exposure to common media forms regarding KS awareness and early detection, overall and by media form.
Characteristic
Comics
Video
Radio vignettes
All
(n = 140)
(n = 140)
(n = 140)
(N = 420)
Age, in years
29 (23 to 38)
30 (25 to 40)
31 (25 to 40)
30 (24 to 39)
Female gender
50%
51%
50%
50%
Residence
Urban
56%
57%
56%
56%
Rural
44%
43%
44%
44%
Marital status
Married
56%
51%
59%
55%
Widowed
4.0%
4.0%
6.0%
5.0%
Divorced
17%
18%
16%
17%
Never married
23%
27%
19%
23%
Education level
None/Primary
51%
50%
49%
50%
Lower secondary
33%
33%
31%
33%
Higher secondary/tertiary
16%
17%
20%
17%
Literacy
64%
66%
71%
67%
Annual income, in US dollars
833 (500 to 1667)
833 (417 to 1500)
1000 (483 to 1583)
833 (500 to 1667)
HIV-infected, via self-report
3.6%
6.5%
6.5%
5.5%
Median (interquartile range). Participants were considered literate if they were able to read three sentences in grade 5-level writing in the language of their choice. Exchange rate: 1 US dollar = 3600 Uganda shillings.
