Research Article
The Influence of Antiobesity Media Content on Intention to Eat Healthily and Exercise: A Test of the Ordered Protection Motivation Theory
Table 1
Summary of simple regression results.
| Independent variable | Dependent variable | | Sig. | | SE | |
| Attention | Intention to exercise | .073 | | .089 | .036 | .271 | Attention | Coping appraisal: exercise | .061 | | .036 | .015 | .246 | Attention | Coping appraisal: healthy diet | .072 | | .028 | .012 | .269 | Threat appraisal | Intention to exercise | .056 | | .551 | .090 | .237 | Threat appraisal | Intention to eat healthily | .062 | | .490 | .076 | .249 | Coping appraisal | Intention to exercise | .323 | | 1.540 | .088 | .568 | Coping appraisal | Intention to eat healthily | .087 | | .844 | .107 | .295 |
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