Research Article

The Impact of the Tips from Former Smokers® Campaign on Reducing Cigarette Smoking Relapse

Table 1

Spring 2014 unweighted and weighteda characteristics of participants in the analytic sampleb.

CharacteristiccUnweighted statistics
(%)/mean (SD)
Weighted statistics
% (95% CI)/mean (SE)

Past-quarter cumulative TV GRPs1,409756.32 (346.25)771.98 (14.73)
Sex1,409
 Female784 (55.6%)46.5% (42.5%-50.5%)
 Male625 (44.4%)53.5% (49.5%-57.5%)
Age1,40950.77 (15.32)43.76 (0.61)
Race/ethnicity1,409
 Non-Hispanic white1,134 (80.5%)64.4% (60.0%-68.7%)
 Non-Hispanic black107 (7.6%)14.5% (11.1%-17.8%)
 Hispanic95 (6.7%)15.2% (11.4%-18.9%)
 Non-Hispanic other race/multiracial73 (5.2%)6.0% (3.8%-8.2%)
Education1,407
 Less than high school91 (6.5%)13.0% (9.8%-16.3%)
 High school graduate or GED347 (24.7%)42.5% (38.3%-46.7%)
 Some college (an associate degree or no degree)636 (45.2%)31.1% (27.8%-34.4%)
 Bachelor’s degree or higher333 (23.7%)13.4% (11.1%-15.7%)
Other characteristics
 Most or all family or friends smoke1,409683 (48.5%)54.0% (50.0%-58.1%)
 Household income ($)1,36553,700 (37,900)54,100 (0.16)
 ≥1 smokers in household1,402444 (31.7%)33.4% 29.7%-37.1%)
 ≥1 child in household1,409382 (27.1%)38.5% (34.4%-42.7%)
 ≥1 physical health conditions1,4081,056 (75.0%)64.5% (60.4%-68.6%)
 ≥1 mental health conditions1,401423 (30.2%)27.9% (24.3%-31.5%)

Abbreviations: TV: television; GRPs: gross rating points; SD: standard deviation; CI: confidence interval; SE: standard error; GED: general education degree. aWeighted to reflect age, sex, race/ethnicity, and education benchmark distributions among adult cigarette smokers from the National Health Interview Survey. bTo be included in the analytic sample, participants had to report smoking “every day” or “some days” (current smoking) in the initial survey wave, subsequently report smoking “not at all” for at least one wave thereafter. cThe sample size represents the number of unique participants with nonmissing values at the initial survey wave.