Research Article
Design and Evaluation of Smart Mobile Services for Cross-Channel Shopping
Table 1
Features of three smart mobile services.
| | Prototype | Device | Key features |
| | SmartMall | Smart phone (MI2) | Indoor navigation
Game-style shopping
Activity-based discount |
| | SmartWatch | Smart watch (Moto 360) | Recommendation based on Internet of Things
Indoor and outdoor navigation
Mobile payment |
| | SmartFit | Smart phone (MI2) | 3D fitting
Image search |
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